Prerona integrates research and design processes to create conceptual 3D visuals, motion design, brand identities, narratives, and web experiences. Her practice blends thoughtful exploration with collaboration at every stage, amplifying the essence of existing identities while shaping perspectives that are both globally aware and locally rooted.
She is a creative practitioner based in Delhi, working between design and visual art. Through her work, she examines the interplay of context, composition, motion, form, texture, and colour. Over the years, her projects have spanned digital experiences and printed communication.
Her interests lie in exploring how motion, materiality, and narrative shape visual identities across digital and physical spaces. With 10 years of experience, her projects span industries such as telecommunications, retail, ed-tech, social impact-innovation, hospitality, hardware-sanitary, publishing, & photography.
Select Clients
India Lost & Found
Punj Lyod
Spicejet
La Hault
Spacelift
Michael Aram Tarr
Recognition
Selected artist for the Intercontinental Biennial in Panama.
Participated in a conference, collaborated, and received an honorarium for a digital exhibition on Plural Ideas of Justice for Justice Adda.
Disciplines
Brand Identity, Digital Product Design & Experience, Motion Design, 3D Art, Editorial, Illustration, Narrative & Storytelling.