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La Hault
Background: La Hault is a boutique resort situated in the quiet village of Sissu in Lahaul. The brand identity was developed through a process of visual research, questionnaires, communication strategy, copywriting, tagline development, and identity design.
The identity focuses on capturing the magnanimous mountains that surround the location, the warmth of Lahauli culture, local architectural forms, unique fauna, and the region’s ever-changing weather.
Field: Identity design, written & visual communication, research, communication strategy

Changing landscape, Sissu, Lahaul

Research photographs, Sissu, Lahaul



Visual questionnaire sections



Key positioning & communication

Logo concept sketches


Logo directions

Refined logo sketch













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